Benefits of Having a Website
In 2020, it is not uncommon for a business to totally rely on social media platforms as their means of communicating and selling to their...
Understanding Analytics and Insights
Whether you're analyzing your traffic as the results of an ad or campaign launch, or just monitoring day to day activity on your social...
Why Blogging Matters
So I get it, not everyone enjoys writing or reading as much as I do. I am truly passionate about both. In a perfect world, I would sit...
The Marketing Mix
No, the marketing mix isn't something packaged like the image shown above, that you can just purchase at your local grocery store. Much...
Attracting Your Target Audience
So now you have your logo, your website, and perhaps your social media pages for your new brand. You now have two options, you either...
New Year Resolutions (For Your Business)
While everyone's main concern coming into 2020 is eating healthy (for the first few weeks), exercising (for the first few days), and...
Organic vs Paid (Understanding the Difference)
So you have an awesome sale going on for the Holidays. Now you must determine the best way to advertise your sale to the masses? This can...
Instagram 101 For Startups and Small Businesses
So sometimes it's not that your product or service is just so horrible, but it may be horribly misrepresented on social media, especially...
Mobile Friendly Websites
As we gear up for the largest retail time of the year, it is extremely important that you are able to reach your consumers. According to...
Launching Your New Product Correctly
So you've done all that hard work and now your new product is complete. You're ready for a product launch, or are you? What's your next...
